Surya Yalamanchili

a blog on tomorrow’s impact on today.

nails & writing.

So I’ve been delinquent with blogging!
Life in SF is good, and so that could be why. When you’re running around doing a thousand things, and you’ve broken your regular routine of blogging, it’s easy for that to deteriorate into zero updates.
I’ve spent most of my free time working on the book. I’ve got a what […]

how to suck. a guide.

Delta sucks. And they certainly seem to go out of their way to do so.
I’ve flown on Delta almost exclusively over the last 5 years. I’ve wracked up about 200,000 miles cris-crossing the country (with a side-trip to Europe). I’ve put up with some rude employees, no food and often pillows/blankets, uncomfortable seats, and endless […]

imagination.

Everyone wants to capture someone else’s interest. Marketers. Managers. Singles. Parents. Children. Pets. Everyone. I’ve always thought that getting people intensely interested was actually pretty simple. Capture their imagination. That’s it.
I took advantage of living in a major city yesterday. I saw a movie before it opened in wide-release. The Assassination of Jesse James […]

40 under 40!

I’ve never posted about any of the radio, newspaper, or tv coverage that’s found it’s way to me since The Apprentice. Mostly because it was all so random and I never really found any of it that interesting. But Advertising Age just announced their “40 under 40″ list, and I’m quite honored (and surprised) to […]

Surya on Marketing: Facebook/MySpace

This post is from: Surya on Marketing (suryaonmarketing.com)
I’m making a prediction. By the end of 2007, there will be a slew of mainstream media stories on Facebook vs MySpace. I further believe that they will have the tone that the previous MySpace vs Friendster stories had: breathless accounts of how Friendster (and this time, MySpace) […]

Surya on Marketing: page views?

I’m going to cross-post this on suryasays.com and suryaonmarketing.com (SoM) What’s that? SoM is going to be a site where I post my random thoughts on marketing and sometimes business in general. I’m going to focus on two areas of marketing: general marketing fundamentals and technology marketing.
To read why I’m doing this site, you’ll […]

facebook & myspace.

I graduated a tad bit too early for social networking. Facebook wasn’t a twinkle in Zuck’s eye when I was in college, and not even Friendster was really running around. But being a tech-hanger-on I joined Friendster probably in 03/04. Then MySpace. And then, once I found my rutgers alumni email password, Facebook.
What’s been most […]

The New York Times had this article over the weekend all about how online retailing is so over. Yesterday. Dead. Done. Well, maybe they didn’t proclaim it over, but they certainly were calling dibs on the rotting remains. Anyway, as soon as I saw this I was struck by what this meant. Well, let me […]

magazines, blogs, news, and my favorites.

Once upon a time Business 2.0 was my favorite magazine. I loved reading about the hottest companies and ideas. There were great one-page articles on what’s hot and cool -right now-. It was filled with news about young people doing amazing things. It brimmed full of interesting ideas and tips. And that was awesome perspective […]

npr or u2?

I’m driving in to work yesterday. It takes me 3 minutes to get to work, which as it turns out is my attention span anyway. But I digress. I’m driving to work yesterday and I’m listening to NPR. On NPR, they were discussing the state of the Iraqi government. So I’m hearing Iraqi’s talk about […]

so much cool…

There are so many cool web businesses out there today, sometimes it’s just silly. Today, I’m talking about personal finance site, Seeking Alpha. It allows individual contributors with informed (or semi-informed) opinions of stocks, the markets, etc to post their positions on the site. They have editors who screen and pick out top-quality content. The […]

good advertising: coke zero

I think Coke Zero has some great ads on TV right now. The idea of Coke suing itself because the taste is close is simple and brilliant. The old guy talking about the capital of Dijibouti being Dijibouti also cracks me. Great job on this campaign. It’s a very simple ad-idea that I think is […]

I just finished watching the Super Bowl and among a crop of commercials I found to be generally average, there were the usual funny beer commercials. But moments after you see one of them, you talk about what was funny, and then pause to remember who it was for. And almost always fail. And so […]

gm & marketing. marketing? what’s that?

i’d like to preface this post with the statement that the only two cars i’ve ever owned have been GM: a ‘93 pontiac grand am (se), and my current ride, a sweet ‘98 saturn (sl2). additionally, the vast majority of the cars my family has owned through the years have been GM or from […]

  

Surya is...

Surya Yalamanchili

an Internet entrepreneur turned Brand Manager. I've “returned” to my roots and today focus on emerging media strategy. And strange as it is, if I look familiar its because I was on the TV show The Apprentice. And, yes, I know it was terrible.
Click here for my bio.

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