Surya Yalamanchili

a blog on tomorrow’s impact on today.

for you, my rage is boundless.

dear media,
I once was sad for you. I wondered what the impact would be gone after you were gone. Of course, main-stream media (MSM), we’ve been predicting your demise for well over a decade now. Everyone said the Internet and new-media was going to kill you. And, once, I was terribly sad for this.
I’ve always […]

has it been that long?

dear reader,
I originally started this note “dear robert kennedy.” Then I quickly saw how hard it was to “write a letter to” someone who you, you know, revere. So I switched it up. And as an aside, yes, this *is* the new format. All posts are now a letter to someone, something, or you.
I can’t […]

lahiri.

There’s a short-piece (but impressive as a 2-page spread in the mag) about Jhumpa Lahiri and her new book in Time this week.
Lahiri is one of my favorite authors. I loved her pulitzer winning Interpreter of Maladies (though my mom liked it even more). The Namesake was almost a spiritual experience as much as […]

las vegas.

In Vegas staying at the Wynn. This trip prompted a couple of random thoughts:
Flew Virgin America. It’s actually a pretty great airline. Their employees are shockingly friendly. The flight attendants in addition to being friendly, have this really upbeat attitude. They sound excited to be flying on a VA plane, and it rubs off. The […]

regular.

I’ve been gone for a while. Life on the West Coast has been keeping me busy. Between work, the commute, trying to see friends, traveling, and of course, trying to make heads or tails of writing a book, this blog has been neglected massively.
I’m opening the blog up to more frequent posts about a broader […]

RIP: the wire.

The most heartbreakingly-intelligent, real piece of television. ever.
Must see TV? Damn right.
RIP.

nails & writing.

So I’ve been delinquent with blogging!
Life in SF is good, and so that could be why. When you’re running around doing a thousand things, and you’ve broken your regular routine of blogging, it’s easy for that to deteriorate into zero updates.
I’ve spent most of my free time working on the book. I’ve got a what […]

jon stewart- post sept 11.

via (and thanks to) rodney for the facebook share.

more about the wire.

I’m making this entry despite my fear of posting too much about Obama. I’m not concerned about posting too much about The Wire. Because you can never post too much about The Wire (the greatest show on TV).
Anyway, Obama was asked what his favorite show was. Answer? You guessed it. The Wire.

step into the gap.

There’s a feeling that’s so powerful, you don’t know what to do with. It takes but a second to strike, but once it does, it lingers for hours. I speak of ‘the gap’.
You’re having a conversation or are out with people. Things are normal…you’re engaged and life is great. You’re not really even thinking. You’re […]

musings from out west.

1. public transportation is fun. i take the company provided shuttle to work, occasionally get rides from co-workers and roommates, and then ride the bus/train. what i’ve always loved about public transit was how calming it is. just the fact that you don’t control when the train comes, you walking faster doesn’t help, driving faster, […]

how to suck. a guide.

Delta sucks. And they certainly seem to go out of their way to do so.
I’ve flown on Delta almost exclusively over the last 5 years. I’ve wracked up about 200,000 miles cris-crossing the country (with a side-trip to Europe). I’ve put up with some rude employees, no food and often pillows/blankets, uncomfortable seats, and endless […]

one of the classics.

I haven’t seen this clip in forever. But remember when Jon Stewart went on Crossfire (that show with the co-host who wore a bow-tie) and went on to have the most uncomfortable interview ever? I thought it was time to break it out again. Ellen’s dog? Seriously?

shiny & new.

I got on a plane from JFK yesterday afternoon and after two hours on the runway, and six in the air, arrived in SF.
It still feels like I’m just visiting. Like this is just another one of the many trips that I’ve taken in the last few years. I’m not sure when it’ll feel real. […]

things change.

So the move continues to get to me. I now feel, for the first time since I actually decided, anxious. Anxiety about my last days at work, about getting rid of everything in my house, about packing, about where to ship it to in san fran, about where to live in SF, and all of […]

they disappear, one by one…

If you wish to travel far and fast, travel light. Take off all your envies, jealousies, unforgiveness, selfishness and fear.
Glenn Clark
Have you watched Fight Club? Remember the scene where he looks around his apartment and it’s all Ikea? All the pretty pictures in the catalogs convince you that life would be as perfect as […]

begin act iv.

Have you ever thought of your life in acts? I have. And I’m about to start act iv in my life and it’s exciting.
Act I was growing up. I’ll end this at freshman year in high school. Without going into a ton of detail (maybe that’s another post) let’s say that like most driven people, […]

movie review: “the kingdom”

I haven’t written a movie review in more than a decade. I think the last one I did was for the school paper. But I got to see a sneak preview for the movie “The Kingdom” tonight. And since it doesn’t open until the end of September, and there aren’t really any other reviews out […]

excellence is the ultimate meme.

(my original title for this post (until I wrote the very last line of the post and liked it so much I made it the title as well): jason bourne & greatness.)
On Sunday night around 11ish I went to the theater and watched the movie The Bourne Ultimatum. It was awesome. No, it was excellent. […]

40 under 40!

I’ve never posted about any of the radio, newspaper, or tv coverage that’s found it’s way to me since The Apprentice. Mostly because it was all so random and I never really found any of it that interesting. But Advertising Age just announced their “40 under 40″ list, and I’m quite honored (and surprised) to […]

Surya on The Apprentice: how it all began.

How did I end up on The Apprentice? This story is as interesting as anything that came after.
It’s the first Thursday in the eight month of 2004 in Cincinnati, OH. I’ve been working for a little over a year, and I happened to stumble upon a newspaper article. The article mentioned that the hottest show […]

mallets.

i just spent nearly an hour looking for a mallet in my condo. It’s not a very big mallet. Nor a big condo. Yet it’s lost.
Why do I own and need a mallet in the first place? Let’s just say that my answer to that question is so much less interesting than just letting the […]

on traveling in general.

Across my two week trip I had a lot of random thoughts. But two were omnipresent.
1) As I define “travel”, to get the “most” out it, you really should do it alone.
2) It’s the details and context of the places you visit that matter.
Through both personal experience and witness, I saw that when in a […]

europe!

So I’ve seen Europe. Or 4 amazing cities in Europe anyway: Berlin, Barcelona, Rome, and Paris. And they were, in a word…amazing!
Part of the reason I wanted to take the trip was a little known fact. While I was traversing the continent of Europe, almost exactly a year ago, I was filming The Apprentice. I […]

LOST!

I’m back from Europe! It was amazing. And I won’t talk about it now. I think I’m going to do a slew of posts about the trip, reflections on traveling, etc. But right now, I want to post about the TV show, LOST!
I don’t watch a lot of TV. Like at all. With the exception […]

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Surya is...

Surya Yalamanchili

an Internet entrepreneur turned Brand Manager. I've “returned” to my roots and today focus on emerging media strategy. And strange as it is, if I look familiar its because I was on the TV show The Apprentice. And, yes, I know it was terrible.
Click here for my bio.

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